Product development

Amongst the millions of other things going on in my life at the mo, I'm attempting to develop up (and take to market) a new product called aMap. aMap's short for "argument map" and is a paper-based toy-thing that let's people explore the ins and outs of different arguments. Example arguments I'm exploring initially include "Does God exist?" and "Are Children worth it?".

The difficulty in bringing aMap to market, isn't so much related to the product itself - but more the bits around the product launch e.g. the packaging, marketing and distribution. I now realise why the publishing industry exists!

Anyway, by spending my weekends + evenings beavering away, I'm getting closer to launch day. Though I haven't set a specific date as yet - mainly as this keeps slipping (in my mind, the initial L day was supposed to be the end of July - i.e. now!)